Udta Punjab movie first week collection is around 48 crores which make movie the 5th highest in first week collection. The total collection of a movie is 48.50 crores. Slowly and steadily, the movie is inching towards the Rs 50-crore mark. Udta Punjab is based on the drug abuse menace in the state of Punjab.
The budget of Udta Punjab, including all promotional activities is around Rs 40 crore. The music rights of the film got the producers around Rs 3 crore and the digital rights went for another Rs 5 crore (approx). Now, you have to note that Udta Punjab is not a satellite friendly film at all. So the film won’t get any money for its satellite rights. So, before the release, the makers were Rs 32 crore behind. To recover that money and get past the hit mark, the film has to do business which is double the amount, that is around Rs 65 crore. The first week will end at around Rs 48 crore. It only depends on the film’s performance in its second week that will determine its status.
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